Shira Eting

Shira Eting was born in 1986 in Modi'in-Maccabim-Re'ut

Shira Eting was born on September 10, 1986, and grew up in Maccabim. Her father was a fighter pilot and her mother a psychoanalyst. In high school she joined the leadership track of the Lead organization, and she later did a year of service at the Kanot youth village.

During her flight course she finished a bachelor's degree in mathematics and computer science at Ben-Gurion University of the Negev in 2008. In 2015 she completed a master's degree in environmental studies at the University of Oxford, with a thesis on sewage treatment in Gaza.

In 2008 she became the first woman in Israel qualified to fly the AH-1 Cobra attack helicopter. She served 8.5 years in the Air Force, including as an instructor and commander at the Flight Academy, and she remains a reserve instructor.

She was a Milken Institute fellow in 2015 and 2016 and a McKinsey consultant from 2016 to 2018. In July 2018 she became head of the Bnei Zion pre-military academy after the Nahal Tzafit disaster, and resigned after the Education Ministry decided not to reopen it. From 2019 to 2026 she invested at Vintage Investment Partners, leading climate tech and health tech.

From January 2023 she was a central activist in the Brothers in Arms protest against the judicial reform and spoke at rallies, including at Kaplan. She froze her volunteer reserve service in 2023, but called on reservists to report when the Swords of Iron war began. She is married to Shani Gur, they have 2 daughters and live in Kfar Saba.