Barak Eilam

Barak Eilam was born in 1975 in Tel Aviv

Barak Eilam was born in Tel Aviv on April 3, 1975, and grew up in Hod HaSharon.

He enlisted in 1994 and served as an officer in an intelligence collection unit, Unit 8200. He earned a BSc in electrical engineering from Tel Aviv University and later attended executive programs at INSEAD in France.

He joined NICE as an engineer in 1999, after leaving the army, and held senior roles in R&D, product management and sales. He set up and led the company's analytics business, moved to the United States in 2010, and later served as President of NICE Americas. Seven patents are registered in his name.

He became CEO in 2014 and shifted NICE toward cloud and analytics software, through acquisitions such as inContact for $940 million and Nexidia for $135 million, and through the sale of some units. In 2022 the company passed $2 billion in annual revenue.

In May 2024 he announced he would leave the CEO role by the end of the year, and in February 2025 he joined the board of Payoneer. He opposed the judicial reform in Israel and lives in New Jersey with his wife and two daughters.